GUIDES

Guides for Singapore property agents

Practical, plain-English guides on winning and keeping leads, and on the rules that apply when you market on WhatsApp and social media.

How to follow up new launch leads without losing themA practical follow-up plan for new launch leads in Singapore: answer in minutes, file by project, offer to meet at the showflat, and keep quiet leads warm without pushing.
How to reply to property leads after hours on WhatsAppWhy late-night property enquiries are lost, what a good after-hours reply looks like, and how to answer leads on WhatsApp at 11pm without being awake.
Choosing a CRM or AI assistant as a Singapore property agentWhat to check before choosing a CRM, WhatsApp tool or AI assistant as a property agent in Singapore: WhatsApp integration, accuracy, calendar booking, compliance and data ownership.
CEA advertising rules for property agents on social mediaWhat CEA's Practice Guidelines on Ethical Advertising (PG 02-11) require of property salespersons: the five details on every ad, agency approval, banned claims, yields and forecasts, and owner consent.
PDPA and Do Not Call rules for WhatsApp marketingDo Not Call rules cover WhatsApp messages to Singapore numbers. What counts as a marketing message, the 21-day DNC check, the consent exception, penalties, and the Spam Control Act.
WhatsApp's rules for property agents: templates, the 24-hour window and costsHow the WhatsApp Business Platform works for Singapore property agents: the 24-hour window, marketing vs utility templates, per-message pricing, Meta's marketing limit (error 131049) and opt-in.

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Guides for Singapore property agents

See it on your own project.20 minutes.

See it on your own project.
20 minutes.